What is face-to-face fundraising?

Our face-to-face fundraising program is designed to reach people in communities all around Canada. Our canvassers inform and inspire people at home and in the community to help us advance children's rights and equality for girls around the world.

People are encouraged to sign up as monthly donors because it’s the best way to support our long-term programs and projects in the communities where we work and this reliable source of funding helps us create lasting and sustainable change for children.

Why do we do face-to-face fundraising?

This method of fundraising allows us to have meaningful conversations with the general public. Our canvassers show people the impact and benefits of Plan programs around the world. It’s also the first step in building a lasting relationship with people in Canada who care about our cause.

Face-to-face fundraising represents our largest channel for total monthly donor acquisition. This type of funding is critical for us because it helps us strengthen long-term relationships with donors, set more predictable budgets, forecast cash flow more effectively, keep administrative costs down and reduce the volume of fundraising requests.


How have we adapted our face-to-face fundraising program during the COVID-19 pandemic?

The health and safety of the general public and our fundraisers is very important to us and we are using Health Canada and the World Health Organization as our trusted sources on information for developing new safety procedures and protocols.

New Protocols for Fundraising Canvassers:

  • Complete a health check questionnaire and temperature check before every shift
  • Canvassers are equipped with PPE protective gear and sanitization materials
    • They put on a mask before knocking and maintain social distancing
    • Personal hygiene protocols are put in place to ensure regular and thorough handwashing while at work and canvassers carry hand sanitizer and disinfectant wipes
    • Sanitize tablets and other work materials at the start and end of each shift and as needed throughout shifts
  • Canvassers are to limit usage of public transit
  • They are not allowed to distribute any materials to new donors (e.g. thank you cards or totes)
  • Physical distancing – once canvassers knock/ring the doorbell they step back from the door (maintain 6 ft) and maintain this social distance during their conversation with homeowners
  • We have a new touchless sign-up process – the new donor and a verification call center (866-478-0674 or 866-777-8919) are connected directly by phone to complete the donation process. This eliminates any direct contact between the donor and canvasser - such as sharing a pen or touching a tablet and allows the canvasser to maintain social distance.
  • Tablets used by fundraisers have GPS software which enables contact tracing.
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I am writing to give feedback for your representative named xxxxxx. He visited me at my home to talk to me about the opportunity to sponsor young children in difficult situations in Africa. He was well-informed, compassionate and very respectful when presenting the opportunity to support these girls. I was very impressed by his knowledge and care for the cause that he is serving. He told me about his story immigrating to Canada and that he had worked with your organization while he lived overseas as well. This made a big impact on me because it made me realize that he was dedicated to the cause for a long time and for the right reasons. In fact, I was so impressed I ended up sponsoring two young girls. I'm grateful for the opportunity that he has brought to my life and my family's. I cannot speak highly enough of him and hope that he remains in your favor as you continue your important work as an organization.

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XXXX and XXXX were very enthusiastic for acquiring donors for Plan International Canada. During this time, I appreciated how sincere, honest and respectful they were, especially with the COVID circumstances and the PPE. It was really lovely.

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I was super pleased with the outgoing and compassionate people that came to my doorstep. They lightened the mood all while getting across what I was going to be donating to. 5 out of 5!

Contact Us

If you have any questions or concerns about our face-to-face fundraising programs, you can reach us Monday to Friday, 10 am to 6pm EST through phone, Live Chat on our website; or send an email to info@plancanada.ca.

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