Plan International Canada welcomes new Vice President, Philanthropy

Top non-profit strategist and fundraiser, Catherine Chalmers, joins Canada’s leading organization for children’s rights and equality for girls

TORONTO, ON –January 30, 2020 – Plan International Canada is pleased to announce that Catherine Chalmers has joined the organization as Vice President, Philanthropy to help accelerate the achievement of its 20 Million Reasons Campaign.

Helena Gottschling

With nearly two decades of experience leading cultural and social service organizations across the Greater Toronto Area (GTA), Chalmers brings her proven track record of success to the Plan International Canada team. Throughout her career, she has built a reputation for her leadership of robust fundraising teams, driving program design and implementation, developing and executing strategic vision, generating revenue and managing stakeholder relations. In her new position, Chalmers will leverage this skillset to play an integral role in the future growth of the organization. Working closely with Plan’s Chief Marketing and Development Officer (CDMO), Goodwin Gibson, Chalmers will be directly responsible for the major and planned giving programs, including donor research, cultivation, solicitation, stewardship and recognition, and directing the high-performance team to achieve ambitious fundraising goals.

“Catherine is a results-oriented strategist who will bring fresh eyes and leadership experience to our dedicated Philanthropy team’s efforts,” said Goodwin Gibson, Chief Marketing and Development Officer, Plan International Canada. “Her genuine passion about our mission to advance children’s rights and equality for girls coupled with her vast experience in fundraising make her the perfect fit to build on our team’s successes and bring Plan into the next phase of its growth.”

Prior to joining Plan, Chalmers has held a variety of fundraising positions at organizations throughout the GTA, including the Corporation of Massey Hall & Roy Thomson Hall, the Ontario Science Centre and Sharelife. In 2010, she became the Director of Major Individual Giving at United Way Greater Toronto, where she oversaw a team of major gift officers, a large volunteer cabinet and was responsible for the business planning and strategic direction of the annual program. Under her leadership, the major giving program became one of the largest in North America, generating revenue of more than $35 million annually – representing over 100% growth over seven years. Chalmers later became Vice President, Individual Donor Relations at United Way where she oversaw program design, strategic planning and revenue generation.

Prior to her work in fundraising and not-for-profit management, Catherine enjoyed a fulsome career in the United States as a classical violinist – holding orchestral and chamber music positions in Miami, Chicago and North Carolina.

About Plan International Canada

Plan International Canada is a member of a global organization dedicated to advancing children's rights and equality for girls. We have been building powerful partnerships for children for over 80 years and are now active in more than 70 countries. We are calling on all Canadians to Defy Normal: to believe in the power and potential of every child and to take a stand anywhere children are oppressed, exploited or left behind and anywhere girls aren't equally valued. Together, we can create a world where all unleash their full potential. Visit for more information and follow @PlanCanada on social media to #DefyNormal and join the conversation.

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